By Angie Dean on March 22, 2011
Spoofing talk and news shows is an old advertising stand-by but it’s getting harder to do as the supposedly straight broadcast versions get crazier. Think Fox News which should have nurses in the studio. But this campaign from Pereira & O’Dell for CytoSport’s Muscle Milk is genuinely funny and director Jim Hosking from Skunk has [...]
Posted in Agencies, Clients, Creative, News | Tagged Clay Matthews, cytosport, fox news, Jim Hosking, Jim Kite, muscle milk, pereira o'dell, Ryan Braun, skunk
By Stephen Foster on August 22, 2010
Centerview is a US-based private equity and advisory operation specialising in consumer goods companies and it’s being retained by companies all over the place who are convinced that stock market values don’t reflect the value of the other companies they’d like to acquire. Set up by former Gillette boss Jim Kilts, who then became a [...]
Posted in Clients, Finance, News | Tagged cadbury, centerview, jaffa cakes, Jim Kite, Kraft, Sir Hector Laing, united biscuits
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