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By Stephen Foster on April 24, 2013
What are we to make of Maurice Levy’s musings about his and Publicis Groupe’s future? Levy hosted a confab in London (significant in itself as PG is really an Anglo-Saxon company these days) at which he promised two things. The first was that he would have stepped down by 2018 (by which time he will [...]
Posted in Agencies, Analysis, Clients, Finance, Media, News | Tagged ad exchanges, akqa, digital, emerging markets, Jean-Yves Naouri, lbi, london confab, Maurice Levy, Sir Martin Sorrell, WPP
By Stuart Smith on January 30, 2013
Not all fairy tales have a happy ending. One such is the marriage of convenience between Brazilian hotshop Neogama, its micro-network affiliate BBH and Publicis Groupe. Readers will recall that, a little over six months ago, Publicis chief Maurice Lévy bought out the 51 per cent of BBH PG did not already own. A useful [...]
Posted in Agencies, Clients, Finance | Tagged Alexandre Gama, bbh, bradesco, brazil, deal, Interpublic, Jean-Yves Naouri, Maurice Levy, mccann, neogama, omo, procter & gamble, publicis groupe, unilever
By Stuart Smith on July 24, 2012
These days, we’ve come to see Maurice Lévy, chairman and chief executive of Publicis Groupe, as something of an oracle. Every time the 70-year-old eminence grise makes one of his ceremonial public appearances – ostensibly to observe the religious rites of the financial year – we strain our ears for words of greater meaning, expertly [...]
Posted in Agencies, Clients, Finance, News | Tagged aegis group, Arthur Sadoun, bbh, dentsu, Elisabeth Badinter, Financial results, Jean-Yves Naouri, Maurice Levy, publicis groupe, Publicis Groupe succession, publicis worldwide, Simon Badinter
By Staff on May 14, 2012
Will the next CEO of French marcoms business Publicis Groupe be based in China? He just might if it falls to Jean Yves-Naouri (pictured) to succeed Maurice Levy. Naouri, COO of PG and one of the favourites to succeed Levy has been charged with boosting PG’s presence in China and he’s tackling the task with [...]
Posted in Agencies, Clients, Finance, Media, News | Tagged China, e-commerce, genedigi, interactive communications, Jean-Yves Naouri, king harvests, longtuo, Maurice Levy, publicis groupe, razorfish
By Staff on May 1, 2012
The big marcoms groups have been defying gravity recently with their financial results, all of them growing way ahead of growth rates in Western economies where most of their business is still based. So the various big bosses have been doing well with WPP’s Sir Martin Sorrell awarded a £13m ($20m) pot (although some of [...]
Posted in Agencies, Finance, News | Tagged Interpublic, Jack Klues, Jean-Yves Naouri, John Wren, kevin roberts, Maurice Levy, mccann worldgroup, Michael Roth, Nick Brien, omnicom, pay rises, publicis groupe, saatchi & saatchi, Sir Martin Sorrell, vivaki, WPP
By Stephen Foster on March 22, 2012
Publicis Groupe’s number two Jean Yves-Naouri described modern advertising as ‘geek but deep’ the other day and ad agency Mother in the UK seems to have had the same thought. The agency has followed its appointment to handle handset company HTC around the world with another big global tech account, the launch of Acer’s Aspire [...]
Posted in News | Tagged acer, apire s5 ultrabook, Dylan Williams, geek but deep, global launch, htc, Jean-Yves Naouri, macbook air, mother uk, publicis groupe
By Stephen Foster on March 8, 2012
Publicis Groupe COO and China boss Jean-Yves Naouri (pictured) has been uncorking his cheque book again, this time buying two ‘experiential’ marketing agencies King Harvests and Luminous. King Harvest operates in a number of mainland China locations and its 100 or so staff work for Bosch, Haier, Sanyo and Siemens among others. Luminous has offices [...]
Posted in Agencies, Clients, Finance, News, PR | Tagged Antony Spanbrook, China, emotion, experiential agencies, hong kong, Jean-Yves Naouri, king harvests, Laura Lee, luminous, macau, Maurice Levy, msl, o&r car agency, publicis groupe, singapore, Sir Martin Sorrell, WPP
By Angie Dean on September 20, 2011
Creativity is king at the moment and Publicis Worldwide, the world’s number three agency network, has been a bit short of it recently. So the Publicis Groupe-owned giant has lured Belgian Eric Vervroegen from Omnicom’s Goodby Silverstein & Partners in San Francisco to be its new international creative director. Before joining Goodby as a creative [...]
Posted in Agencies, Clients, Creative, News | Tagged Arthur Sadoun, bbh, cannes, Craig Davis, Eric Vervroegen, goodby silverstein & partners, Hal Riney, international creative board, Jean-Yves Naouri, Kevin Roddy, L'Oreal, mother, Nestle, Oliver Altmann, omnicom, publicis groupe, publicis mojo, publicis worldwide, Renault, tbwa paris, wieden+kennedy
By Stephen Foster on July 14, 2011
Publicis Groupe CEO Maurice Levy is dispensing his euros again, this time lining up a deal to buy leading US social media agency Big Fuel. Big Fuel was founded by Avi Savar in 2008 as a branded content agency but rapidly switched to focus on providing social media expertise for big brands. Kirshenbaum Bond Senecal [...]
Posted in Agencies, Clients, Finance, News | Tagged big fuel, digitas, Jean-Yves Naouri, Jon Bond, kirshenbaum bond senecal & partners, Lori Senecal, Maurice Levy, mdc partners, publicis groupe, razorfish, Richard Kirschenbaum, rosetta marketing group, vivaki
By Stephen Foster on June 8, 2011
Most commentators see French tycoon Vincent Bollore, chairman of Havas and the biggest individual shareholder in both Havas (33 per cent) and Aegis (26.5 per cent) as the key player in the unfolding drama of media buyer Aegis, which is discussing the sale of its Synovate market research firm to French research giant Ipsos for [...]
Posted in Agencies, Finance, Media, News | Tagged advertising, aegis, arnold worldwide, carat, dentsu, digitas, Euro RSCG, france, gfk, havas, Interpublic, ipsos, Jean-Yves Naouri, Maurice Levy, Media, media planning group, mpg, omnicom, publicis groupe, publicis worldwide, razorfish, Sir Martin Sorrell, synovate, tns, Vincent Bollore, vivaki, vizeum, WPP
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