By Angie Dean on February 9, 2012
Maybe this crowd-sourcing lark is a good idea after all, it certainly works for PepsiCo’s Doritos. Two Doritos films from indie film makers have topped USA Today’s polls for the most popular ad with the public at the Super Bowl, netting Kevin Willson (left) (‘Sling Baby’) and Jonathan Friedman (‘Great Dane’) $1m each from a [...]
Posted in Agencies, Clients, Creative, News | Tagged $1m prize, audi, crowd-sourcing, doritos, indie film makers, Jonathan Friedman, Kevin Willson, most-liked ads, PepsiCo, super bowl, usa today polls, venables bell
Recent Comments