By Angie Dean on February 7, 2013
Some herbal teas are probably pretty scary – nettle and bluebottle anyone? – but happening German agency Jung von Matt/Neckar has taken things more than a few steps further with this new ad for Hungarian herbal tea brand Herbaria. Drown your fears, it says. Consider them well and truly drowned. It was directed by Andreas [...]
Posted in Agencies, Clients, Creative, News | Tagged Andreas Roth, herbal tea, herbaria, hungary, jung von matt/neckar, tv ad
By Staff on April 5, 2012
WPP’s ever-acquisitive acquisitions team have been busy bees again, snapping up newish SEattle-based advocacy firm Crowdverb and Hungarian digital marketing agency Carnation Internet Tanacsado. Crowdverb will become a part of PR giant Burson-Marsteller’s Direct Impact advocacy operation while Carnation will be part of WPP’s Possible Worldwide digital agency network. Meanwhile GroupM, the holding company for [...]
Posted in Agencies, Finance, Media, News, Research | Tagged advocacy, Burson-Marsteller, carnation internet tanacsado, Chris Copeland, crowdverb, digital agency, direct imact, groupm next, hungary, innovation, kantar, possible worldwide, research, Rob Norman, seattle, technology, WPP
By Stephen Foster on February 29, 2012
David Wood, a former European marketing at Kraft and before then a Unilever marketer, has been brought back from his current job as commercial director of Tesco in Hungary to head the embattled retailer’s UK marketing. He replaces Carolyn Bradley who’s been shuffled off into a UK brand role. It’s been evident for some years [...]
Posted in Agencies, Clients, Creative, Finance, News | Tagged adam & eve, Asda, Carolyn Bradley, David Wood, Dotty campaign, hungary, Interpublic, John Lewis, Kraft, lowe & partners, Lowe Howard-Spink, Philip Clarke, Prunella Scales, Sir Frank Lowe, Sir Martin Sorrell, Sir Terry Leahy, the red brick road, unilever, walmart, WPP
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