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Cosmopolitan legend Helen Gurley Brown dies at 90

Cosmopolitan legend Helen Gurley Brown dies at 90

By Stephen Foster on August 13, 2012

Magazines ain’t what they used to be and one of the figures from their great post-war age Helen Gurley Brown (left), editor of Cosmopolitan for decades and author of Sex and the Single Girl, has died aged 90. Cosmo, the flagship of the Hearst Corporation, was quite a scandalous title in its day, notorious for [...]

Posted in Media, News | Tagged cosmopolitan, daily mail, hearst corporation, Helen Gurley Brown, sex and the single girl

Hearst beats ad agencies to iCrossing, UK agencies venture into PR

Hearst beats ad agencies to iCrossing, UK agencies venture into PR

By Stephen Foster on June 4, 2010

Cheque books are being dusted off all over adland but not in time to land US search marketing agency iCrossing which has been snapped up by magazine and newspaper giant Hearst Corporation from under the noses of Omnicom, WPP and, surprisingly Dentsu. Meanwhile two of the brighter UK creative agencies, Beattie McGuinness Bungay and Karmarama [...]

Posted in Agencies, News | Tagged bmb, hearst corporation, icrossing, karmarama, Nicola Medelsohn, Trevor Beattie

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