More signs have emerged about the erosion of Campaign, once the UK’s all-conquering advertising magazine. The title, launched in an elegant A3-ish format back in 1968 (297mm x 210mm sticks in my mind for some reason) is now to go smaller, a bit bigger than A4 (which is a horrible size) it seems. Well this [...]
Lindsay Masters, who died on December 30 aged 79, ran Campaign owner Haymarket Publishing for 40 years while majority owner Michael Heseltine was in full-time British politics, latterly as deputy prime minister under John Major. Masters, an ad salesman who in his youth allegedly used to drive up and down the King’s Road in an [...]
Haymarket Publishing, publisher of Campaign, Marketing, Management Today and Brand Republic in the professional sector and What Car, gadget paper Stuff and football mag FourFourTwo has taken a fearsome hammering in the recession. Its profits have dropped from £44m on £147m turnover in 2007 to £8m or so annual losses on a declining turnover, currently [...]
Well we only ask because the Haymarket Publishing-owned free advertising, marketing and media website is undergoing a revamp and, as a key part of this, is also planning to get all readers to register. This is usually a prelude to putting some site content behind a pay wall, as The Times and Sunday Times are [...]
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