By Stephen Foster on February 4, 2013
USA Today purports to reveal the people’s choice of Super Bowl ads via its Ad Meter and this year’s fave is Clydesdale foals for Budweiser from Anomaly (directed by Jake Scott, son of Ridley). Well it’s a nice film and the horses are nice too – but really. Thought Budweiser made beer not horses. Bringing [...]
Posted in Agencies, Clients, Creative, Media, News | Tagged ad meter, anomaly, Bar Refaeli, Budweiser, clydesdales, fat bloke, go.daddy, Jake Scott, most popular ads, usa today
By Stephen Foster on January 31, 2013
OK, here’s Merkley & Partner’s Super Bowl effort for the Mercedes CLA. This version anyway is 5×30 seconds, which comes in at about $20m on airtime (maybe they’re getting a volume discount). And surely the voiceover says you can get one of these fine machines for under three thousand dollars – huh? Kate Upton appeared [...]
Posted in Agencies, Clients, Creative, News | Tagged deutsch new york, faustian pact, go.daddy, mercedes cla, merkley & partners, mjz, super bowl, Willem Dafoe
By Staff on June 14, 2012
Deutsch New York has been awarded one of the year’s most intriguing tasks, US domain name and web hosting company Go Daddy which has been aggravating a big chunk of the US with its home-produced ads for seven years now. Not that Go Daddy minds, it claims to have gained half the new domain name [...]
Posted in Agencies, Clients, Creative, News | Tagged Barb Rechterman, deutsch, domain names, go.daddy, in-house ads, new campaign, olympics, super bowl, Val DiFebo
By Stephen Foster on January 20, 2012
Well it is if this preview of ads set to run in February’s Super Bowl is accurate anyway (it probably isn’t). Is Bud Light by Mcgarrybowen or former agency DDB? Is the Doritos ad crowd-sourced again? Looks like it as it’s pretty clear what young men like with their Doritos. And domain firm Go.Daddy is, [...]
Posted in Agencies, Clients, Creative, Media, News | Tagged 2011 Super Bowl, 2012 Super Bowl adfest, bud light, culver city, doritos, Eric Springer, go.daddy, mcgarrybowen, pitch, vw 'the force', vw beetle
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