By Stephen Foster on November 3, 2010
Tugging at heartstrings has never been BBH’s thing but it does so with a vengeance in this ingenious combination of cinema commercial and live action for the St John Ambulance, a charity-funded stalwart of the UK healthcare scene that hails all the way back to the medieval soldier-monk order of the Knights of St John. [...]
Posted in Agencies, Clients, Creative, News | Tagged Adrian Rossi, bbh, Glue, st john ambulance
By Stephen Foster on April 20, 2010
Bannerblog’s Ashley Ringrose thinks he’s found the secret anyway according to a recent presentation. Essentially digital ads should be interactive and useful, Ashley says, which sounds obvious enough. But not very many are apparently. Which, with digital accounting for ten per cent of US ad expenditure and 20 per cent in the UK means that [...]
Posted in Agencies, Clients, Creative, News | Tagged Ad Age, Ashley Ringrose, Coke, digital ads, Glue, Oasis
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