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Browse: Home / global tv campaign

global tv campaign

Sony and McCann London plug brand heritage for global Xperia Z smartphone launch

Sony and McCann London plug brand heritage for global Xperia Z smartphone launch

By Stephen Foster on February 27, 2013

What do you you say about (yet) another smartphone? Sony and McCann London have decided to tell us all about Sony too via a quick history of its products from tellys via the Walkman and PlayStation to the new Xperia Z smartphone. Which is quite a smart idea, if the audience (young folk in Asia [...]

Posted in Agencies, Clients, Creative, News | Tagged David Bowie, global tv campaign, mccann london, Playstation, Sony, sound and vision, Tarsem, walkman, xperia z smartphone

UK TV ad body Clearcast bans SodaStream ad knocking bottled fizzies - to protect who from what?

UK TV ad body Clearcast bans SodaStream ad knocking bottled fizzies – to protect who from what?

By Stephen Foster on November 23, 2012

Clearcast is the (privatised) body that clears (or not) TV ads for transmission in the UK. Usually it lets any old rubbish through. But it’s it’s banned this Alex Bogusky-inspired ad from UK transmission despite it running all over the world. It’s making a perfectly valid point, which you may or may not agree with. [...]

Posted in Agencies, Clients, Creative, News, PR | Tagged Alex Bogusky, clearcast, fizzy drinks, global tv campaign, sodastream, uk ad ban

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