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Who's to blame for the UK's poor Cannes performance - clients, planners, suits or creatives?

Who’s to blame for the UK’s poor Cannes performance – clients, planners, suits or creatives?

By Stephen Foster on June 21, 2011

It’s early days of course but three Grand Prix have been awarded at Cannes so far – one to Australia, two to Romania – and the UK has barely troubled the scorers in any category. So far DDB London has picked up a bronze lion for Budweiser in promo/activation (won by BV McCann for Romania’s [...]

Posted in Agencies, Clients, Creative, News | Tagged abbott mead vickers, advertising, cannes lions, Clients, collett dickenson pearce, David Abbott, direct, global accounts, grand prix, John O'Keeffe, long copy, planners, PR, press ads, promo/activation, shortlists, suits, uk, uk poor cannes performance, WPP

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