By Staff on June 22, 2012
WPP has unveiled its new agency – called Cavalry – set up specifically to handle new Client Coors. The agency will be based in Chicago and, initially at least, work solely on digital and traditional advertising for $170m Coors and Coors Light which moved from Interpublic-owned DraftFCB in May. Basing the agency in US adland’s [...]
Posted in Agencies, Clients, Creative, Finance, News | Tagged bank of america, bespoke deals, cavalry, chicago, coors, Dell, draftfcb, enfatico, George Rogers, Jim Larmon, Marty Stock, WPP
By Stephen Foster on July 6, 2011
Mumbai-born Satish Korde is to be the new CEO of WPP’s Team Detroit, the agency CEO Sir Martin Sorrell set up six years ago to handle the network’s biggest account, Ford. His predecessor, George Rogers, is going off to be global business development director of WPP, which may be a promotion, or not. Sorrell has [...]
Posted in Agencies, Clients, News | Tagged dearborn, Dell, detroit, enfatico, ford, George Rogers, hsbc, JWT, ogilvy & mather, samsung, Satish Korde, Sir Martin Sorrell, team detroit, WPP, wpp succession
Recent Comments