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Browse: Home / football

football

W+K New York offers its spin on British football supporters (or should that be hooligans?) for ESPN

W+K New York offers its spin on British football supporters (or should that be hooligans?) for ESPN

By Stephen Foster on December 10, 2012

This is interesting for all sorts of reasons (most of which we’ve tried to cram into the headline). So have the Big Apple-ites captured the (often rancid) flavour of British football support? Maybe they have. And they weren’t to know that the Manchester derby match at the weekend would turn into a thoroughly rancid affair [...]

Posted in Agencies, Clients, Creative, News | Tagged espn, football, hooligans, manchester city, manchester derby, manchester united, Rio Ferdinand, sky, wieden+kennedy new york

Bookmaker Paddy Power does Jesus for Italy launch

Bookmaker Paddy Power does Jesus for Italy launch

By Staff on September 4, 2012

Buccaneering Irish bookie Paddy Power has launched in Italy, scene of an ongoing football match-fixing scandal. Why overpaid footballers should need the money is a mystery to the rest of us, but there you are. So who better than Jesus to cleanse the temple, sorry the dressing room (this is the English version). Power has [...]

Posted in Agencies, Clients, Creative, News | Tagged crispin porter+bogusky, football, ireland, italy, jesus ad, match-fixing scandal, Michael O'Leary, Paddy Power, ryanair

Nike Free Running has a lot more charm than its latest whizz bang football boots

Nike Free Running has a lot more charm than its latest whizz bang football boots

By Angie Dean on April 10, 2012

‘I would run to you’ is the score for this latest Nike Free Running opus ‘Run Stronger’ from Wieden+Kennedy. And very charming it is too, with a the lady loping effortlessly across American while her beloved ends up in intensive care shortly after breaking sweat. The copywriter was Reuben Hower and the art director Stuart [...]

Posted in Agencies, Clients, Creative, News | Tagged Cristiano Ronaldo, football, football boots, iwould run to you, mercurial vapor Vlll, nike, nike free running, Rafa Nadal, rattling stick, Reuben Hower, Ringan Ledwidge, run stronger, Stuart Brown, tennis

Pepsi's old soccer stars go crowd surfing in new CLM BBDO extravaganza

Pepsi’s old soccer stars go crowd surfing in new CLM BBDO extravaganza

By Angie Dean on March 28, 2012

Well we’re only worried about them pulling a hamstring or something. You can imagine the client briefing meeting at Pepsi: “yes, we know we’ve been doing the same thing for years and so has Adidas and so has Nike but these guys are on our payroll so you’ve got to use them.” So CLM BBDO [...]

Posted in Agencies, Clients, Creative, News | Tagged adidas, clm bbdo, David Beckham, Didier Drogba, Fernando Torres, football, Frank Lampard, jack Wilshere, Jose Aguero, kick in the mix, Lionel Messi, nike, pepsi crowd surfing ad

Nike's Brazil x Brazil tops football ad table (for now)

Nike’s Brazil x Brazil tops football ad table (for now)

By Angie Dean on March 13, 2012

At this rate they’ll be introducing a football (or maybe soccer, in deference to our American friends) category at Cannes soon. The ether is awash with ads featuring football and footballers and it’s going to get worse (better? Depends on how much a fan you are, I suppose) with Euro 2012 on the horizon and [...]

Posted in Agencies, Clients, Creative, News | Tagged brazil x brazil, cannes, f/nazca saatchi & saatchi, football, nike ad, soccer, wieden+kennedy, world cup 2014, Youtube

What's next for much-travelled new Initiative boss Jim Hytner at Interpublic?

What’s next for much-travelled new Initiative boss Jim Hytner at Interpublic?

By Stuart Smith on March 5, 2012

Interesting to see that Jim Hytner – whose career has more switchbacks to it than the Mille Miglia – is once more emerging triumphant from the quicksand of a marketing career. Hytner (pictured) has just replaced long-serving Richard Beavan as worldwide chief executive of Interpublic subsidiary Initiative. Beavan (a surprisingly urbane man for the head [...]

Posted in Agencies, Clients, Media, News | Tagged barclays, channel 5, chef, football, Gordon Ramsay, initiative, Interpublic, Jim Hytner, Keith Chegwin, Kraft, manchester united, Matt Seiler, mccann worldgroup, media buyer, Nick Brien, Richard Beavan, Richard Hytner, Sir Nicholas Hytner, sky

764 UK TV channels and still nothing on!

764 UK TV channels and still nothing on!

By Paul Simons on March 1, 2012

I’m home alone whilst the other half is out on a posh event in the West End. It’s been a week or so of the same with her off to the Brits without me, last night at another do somewhere but we are actually going to the same black tie do on Saturday night, together! [...]

Posted in Clients, Media | Tagged baby boomers, bbc1, football, frost, itv1, Jimi Hendrix, master chef, midsomer murders, morse, not the nine o'clock news, programmers, Steve Jobs, two jews on a cruise, uk tv

Start-up agency Johnny Fearless kicks off campaign against racism in football

Start-up agency Johnny Fearless kicks off campaign against racism in football

By Stephen Foster on February 7, 2012

New(ish) agency Johnny Fearless, started by Neil Hughston from Grey and Paul Domenet and David Howard from Saatchi & Saatchi a year ago, has joined the racism controversy currently gripping English football with the launch of 2sox1goal, an effort to persuade young footballers to wear one white sock and one black to show their opposition [...]

Posted in Agencies, Media, News | Tagged 2sox1goal, abide with me, anti-racism campaign, Anton Ferdinand, cup final, David Howard, england football captain, facebook, football, johnny fearless, JohnTerry, joint effort studios, Luis Suarez, Neil Hughston, new agency, Paul Domenet, smoke & mirrors, Youtube

Now Google+ signs up David Beckham

Now Google+ signs up David Beckham

By Stephen Foster on January 16, 2012

Google’s latest social media foray Google+ has already done a good job of annoying competitors Facebook and Twitter, both complaining that the way it is incorporated in Google search results acts to their disadvantage. But the new service still needs to put more bums on seats, users who want to ‘hang out’ on the service. [...]

Posted in Clients, News, PR | Tagged David Beckham, facebook, football, google, hang outs, la galaxy, Landon Donovan, paris st germain, Thierry Henry, twitter

Who would like a Jose Mourinho cartoon and cuddly toy? Value £3.75m

Who would like a Jose Mourinho cartoon and cuddly toy? Value £3.75m

By Stephen Foster on December 13, 2011

Real Madrid’s Special One must be the first football manager to inspire a children’s cartoon series and the merchandise to go with it (you can’t imagine anyone wanting the Sir Alex Ferguson version can you)? Sports Stars Media is aiming to float on London’s AIM stock exchange with the intention of raising £1.75m to fund [...]

Posted in Media, News | Tagged aim float, barcelona, cartoon, chelsea, comby's island, football, internazionale, Jose Mourinho, Jose Mourinho and the special ones, merchandising, porto, real madrid, Ruben Dias, sports stars media

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