By Staff on November 27, 2012
Much muttering in UK adland about TV copy clearance gatekeeper Clearcast’s decision to ban SodaStream’s Alex Bogusky ad knocking plastic bottle consumption. Not only do they suspect the board of Clearcast – made up of representatives of the main UK free-to-air channels (including the BBC), Sky and CNN, for some reason – of being got [...]
Posted in Agencies, Clients, Creative, Media | Tagged Alex Bogusky, clearcast, Coke, commercials, fizzy drinks, hogarth, ofcom, Pepsi, pre-media, sodastream, uk regulator, WPP
By Stephen Foster on November 23, 2012
Clearcast is the (privatised) body that clears (or not) TV ads for transmission in the UK. Usually it lets any old rubbish through. But it’s it’s banned this Alex Bogusky-inspired ad from UK transmission despite it running all over the world. It’s making a perfectly valid point, which you may or may not agree with. [...]
Posted in Agencies, Clients, Creative, News, PR | Tagged Alex Bogusky, clearcast, fizzy drinks, global tv campaign, sodastream, uk ad ban
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