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exxon mobil

Has soaring Apple won the tech wars?

Has soaring Apple won the tech wars?

By Stephen Foster on April 25, 2012

Apple has just produced another series of record numbers with soaring sales of iPhones and iPads adding more than $35bn to its value (which had fallen recently due to misplaced fears that its growth was slowing), adding $12.6bn to its cash pile which now stands at about $110bn. Pity it doesn’t pay tax on much [...]

Posted in Clients, Finance, News, Politics | Tagged $110bn cash pile, apple, caribbean tax havens, exxon mobil, hewlett-packard, iPad, iPhone, iPod, ireland, iTunes, John D. Rockefeller, mac computers, market dominance, Microsoft, record profits, samsung, standard oil, tax avoidance, Tim Cook

L'Oreal move points to the the exit for McCann Worldgroup boss Nick Brien

L’Oreal move points to the the exit for McCann Worldgroup boss Nick Brien

By Stuart Smith on March 16, 2012

Word reaches me that Nick Brien (pictured), chief executive officer of Interpublic Group’s troubled leviathan McCann Worldgroup, will be stepping down very shortly. Possibly within a few weeks. The size of Brien’s no doubt handsome severance package is likely to remain a mystery, the reason for his departure less so. McCann has, in recent years, [...]

Posted in Agencies, Clients, Creative, Finance, Media, News | Tagged Andrew Robertson, Aude Gandon, bbdo, beauty village.l-oreal, Brett Gosper, exxon mobil, Garry Neel, Interpublic, maybelline, mccann worldgroup, mccann-erickson, Nestle, Nick Brien, universal mccann

Another blow for McCann as $200m Exxon creative moves to BBDO

Another blow for McCann as $200m Exxon creative moves to BBDO

By Staff on November 4, 2011

After a year-long review Interpublic’s McCann Erickson has lost its foundation account Exxon Mobil, the world’s biggest oil company, to Omnicom’s BBDO although media agency Universal McCann retains its media business. Other losers include Omnicom’s DDB which had handled the Exxon fuels business since 2000 and Euro RSCG which loses the corporate account. Exxon spends [...]

Posted in Agencies, Clients, Creative, Finance, Media, News | Tagged bbdo, ddb, draftfcb, esso, exxon mobil, hk mccann, Interpublic, mccann worldgroup, mccann-erickson, Nick Brien, omnicom, sc johnson, us army

Great marketer Steve Jobs steps down at Apple

Great marketer Steve Jobs steps down at Apple

By Stephen Foster on August 25, 2011

Steve Jobs’ decision to step down as CEO of Apple aged 56 is hardly a surprise but it’s still a shock. Jobs, who founded the company before being kicked out and coming back to rescue it with the launch if the iPod, iPhone and iPad, has been bedevilled by ill-health for a decade now, being [...]

Posted in Agencies, Clients, Creative, Finance, News | Tagged apple, ceo, Chris Cook, exxon mobil, ill health, iPad, iPhone, iPod, resignation, Steve Jobs, tbwa/chiat day

Omnicom's BBDO and DDB close in on $300m Exxon Mobil

Omnicom’s BBDO and DDB close in on $300m Exxon Mobil

By Angie Dean on July 8, 2011

Reports from the US suggest that Omnicom agencies BBDO and DDB have made the final cut for Exxon Mobil’s creative ad account, along with historic Exxon (Esso) partner McCann-Erickson. Exxon is still the world’s biggest company by market value (ahead of Apple) although its ad budget no longer lives up to that status at arelatively) [...]

Posted in Agencies, Clients, Creative, News | Tagged advertising, Andrew Robertson, bbdo, ddb, exxon mobil, mccann-erickson, ommnicom, omnicom, pitch, tbwa

Exxon Mobil reviews ad accounts but it's an advertising minnow these days, sadly

Exxon Mobil reviews ad accounts but it’s an advertising minnow these days, sadly

By Stephen Foster on October 7, 2010

Relatively of course, it still spends $100m on its global fuels account through DDB and quite a bit more on ‘lubricants’ through McCann’s but the days when the likes of Exxon and Esso and rivals like Shell were marketed like big consumer products has long gone. Exxon Mobil, the two companies merged in 1999, is [...]

Posted in Agencies, Clients, News | Tagged ddb, esso, Euro RSCG, exxon mobil, McCanns

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