• Home
  • About us
  • Columnists
  • Archives
  • Contact
More About Advertising
The alternative voice of advertising, marketing and media
Cocoa Boutique Ltd
  • Agencies
  • Analysis
  • Clients
  • Creative
  • Finance
  • Media
  • News
  • Politics
  • PR
  • Research
  • Subscribe
Browse: Home / David Cameron

David Cameron

Eurozone woes hit worldwide ad spending says new ZenithOptimedia report

Eurozone woes hit worldwide ad spending says new ZenithOptimedia report

By Staff on June 19, 2012

Which is hardly surprising but also all the more reason to hope that US president Barack Obama and his allies (just about everyone outside Europe) can knock some sense into austerity junkies Germany’s Angela Merkel and even the UK’s David Cameron at the current G20 summit in Mexico. Media agency ZenithOptimedia has cut its closely-watched [...]

Posted in Agencies, Clients, Finance, News, Politics, Research | Tagged ad spending forecast, Angela Merkel, Barack Obama, cuts, David Cameron, eurozone, g20, Greece, spain, zenithoptimedia

Leveson is side-tracked by the politicians but Rebekah Brooks' day in court may be the clincher

Leveson is side-tracked by the politicians but Rebekah Brooks’ day in court may be the clincher

By Stephen Foster on June 17, 2012

The UK’s Leveson Inquiry into media ethics, set up by PM David Cameron to take the heat off politicians for their cosy relationships with law-breaking newspaper groups, has well and truly backfired. For Cameron and co obviously, because their cringe-making relationships with the media have been under the spotlight. But for his Lordship too, as [...]

Posted in Media, News, Politics | Tagged Charlie Brooks, David Cameron, George Osborne, Gordon Brown, James Murdoch, Jeremy Hunt, leveson inquiry, media ethics, phone hacking, Rebekah Brooks, Tony Blair

Is anyone else struggling with US business jargon?

Is anyone else struggling with US business jargon?

By Paul Simons on June 13, 2012

One of the most over-used expressions at the moment in the US is ‘reaching out’ as in ‘thank you for reaching out to us’. I guess it means making contact. It carries more perceived weight than ‘thank you for contacting us’ as it implies some kind of herculean effort to ‘reach out’. The Four Tops [...]

Posted in Finance, Politics, PR | Tagged american speech, Barack Obama, David Cameron, Paul Simons, us business jargon

Now Radio 4's Today catches BBC 'text us' bug

Now Radio 4′s Today catches BBC ‘text us’ bug

By Stephen Foster on June 11, 2012

All this social media is having a worrying effect on mainstream media, not least in the desire of editors to get ‘feedback’ from readers, viewers and listeners. For a while now the BBC Radio 5 ‘Live,’ its sports and news station, has been inviting listeners to phone, email, text or Facebook in response to just [...]

Posted in Media, News, Politics | Tagged David Cameron, John Humphrys, Nancy Cameron, pub, radio 4, radio five live, social media, today programme

Ad industry gangs up on Chartered Institute of Marketing over 'misleading' research

Ad industry gangs up on Chartered Institute of Marketing over ‘misleading’ research

By Stuart Smith on June 8, 2012

An amusing industry spat has broken out between the Chartered Institute of Marketing and just about everyone else over the way the industry has been handling the vexed issue of marketing to children. One year into the Bailey era, the CIM has released research that apparently shows 85% of parents are unaware of the Government-sponsored [...]

Posted in Agencies, Politics, Research | Tagged advertising association, asa, Chartered Institute of Marketing, David Cameron, David Thorp, Ian Twinn, isba, Letting Children Be Children, Mark Lund, Reg Bailey, The Bailey Report

Craig Oliver and Norman Smith Leveson spat shows why spinners and hacks will always hate each other

Craig Oliver and Norman Smith Leveson spat shows why spinners and hacks will always hate each other

By Stephen Foster on May 29, 2012

The Leveson Inquiry entertainment goes on, with Tony Blair appearing earlier this week and being engagingly Tony-ish (the bastard), education secretary Michael Gove (a former employee of Rupert Murdoch as a journalist at the The Times) annoying his lordship with his view that a free press means that you have to accept the rough with [...]

Posted in Media, News, Politics, PR | Tagged BBC, bbc producer, bskyb, Craig Oliver, David Cameron, George Osborne, Jeremy Hunt, Jeremy Paxman, John Humphrys, leveson inquiry, Michael Gove, news corporation, Nick Robinson, Norman Smith, Robert Jay QC, Rod Liddle, the times, today programme, Tony Blair, tory pr man

What a busy week: Facebook IPO fiasco, Adam & Eve goes for mind-boggling £60m, Jeremy Hunt on way out and why aren't we on Google News?

What a busy week: Facebook IPO fiasco, Adam & Eve goes for mind-boggling £60m, Jeremy Hunt on way out and why aren’t we on Google News?

By Stephen Foster on May 25, 2012

OK, let’s take it from the top: Facebook’s IPO was a fiasco as there was clearly information available about the company’s struggle to reach ad revenue targets that were made available to some investors (the big boys) and not the millions of others who bought into the massively over-priced IPO. This is just Wall Street [...]

Posted in Agencies, Clients, Finance, Media, News, Politics | Tagged adam & eve, amv/bbdo, blatherskite, bskyb, David Cameron, ddb london, facebook, google analytics, google news, ipo, Jeremy Hunt, John Lewis, leveson inquiry, media ethics, moreaboutadvertising, multiples, news corporation, omnicom, Rupert Murdoch, social media, stock price, Vince Cable, wall street, west country farmed rabbit, £60m deal

It's time the UK's 'over-mighty' media turned on David Cameron and George Osborne

It’s time the UK’s ‘over-mighty’ media turned on David Cameron and George Osborne

By Stephen Foster on May 18, 2012

For a couple of years at least the UK media markets have been defying gravity, showing reasonable growth (in the circumstances) despite a wider economy that’s stagnant at best. Over the weekend UK PM David Cameron (pictured) will be hobnobbing with the G8 group of industrial nations at Barack Obama’s Camp David weekend place. He [...]

Posted in Finance, Media, News, Politics | Tagged Barack Obama, bully pulpits, camp david, coalition government, daily mail, David Cameron, deficit reduction, france, Francois Hollande, ft, g8, George Osborne, Greece, leveson inquiry, liberal democrats, Martin Wolf, news corporation, Nick Clegg, Sir Martin Sorrell, slash and burn, Sly Bailey, spain, stagnation, Sun, trinity mirror, uk economy, Vince Cable, WPP

So why did UK PM David Cameron send all those text messages to former News boss Rebekah Brooks?

So why did UK PM David Cameron send all those text messages to former News boss Rebekah Brooks?

By Stephen Foster on May 10, 2012

That’s what we all want to find out from the Leveson Inquiry into media ethics tomorrow (Friday) when former News of the World and Sun editor, and latterly CEO of Rupert Murdoch’s British newspaper operation News International, Rebekah Brooks takes the stand. How do we know Dave sent all these text messages, and that Rebekah [...]

Posted in Finance, Media, News, Politics | Tagged Andy Coulson, bskyb, Charlie Brooks, chipping norton set, David Cameron, Jeremy Clarkson, leveson inquiry, Liz Murdoch, Lord Leveson, Matthew Freud, media ethics, news of the world, payments to police, phone hacking scandal, pr maven, Rebekah Brooks, Robert Jay QC, Rupert Murdoch, text messages

Rupert Murdoch plays an Aussie straight bat in feeble Leveson inquisition

Rupert Murdoch plays an Aussie straight bat in feeble Leveson inquisition

By Stephen Foster on April 25, 2012

I suppose when you’re 81 you can do weary in an extended grilling about your company, your ethics and, most of all, yourself and Rupert Murdoch did just that today, masterfully, when he testified before the UK’s Leveson Inquiry into media ethics. For some reason counsel to the inquiry Robert Jay spent the morning session [...]

Posted in Media, News, Politics | Tagged Bill Lawrie, Bobby Simpson, David Cameron, Justin Langer, leveson inquiry, Matthew Hayden, Mrs Thatcher, political favours, Robert Jay, Robert Maxwell, Rupert Murdoch, Sunday Times, the times, thomson family, Times Newspapers, £400m losses

« PreviousNext »

Top Stories Straight to your inbox!

Cigees Ltd

Medi Direct International.

Join the Conversation!

follow More About Advertising Like More About Advertising

Pelham and Strutt

Popular Posts

  • Wieden+Kennedy New York produces another classic for Southern Comfort
  • Sir Martin Sorrell is wrong – putting media ahead of creative leads to bad and wasteful advertising
  • Apple and TBWA – now they’re both losing the plot
  • ‘Two iPhones walk into a bar…I forget the rest’ – Apple’s Siri turns joker for John Malkovitch
  • Cannes Lions: WPP’s Sorrell in a spin over the chicken and egg question of creative and media
  • Nando’s takes the peri peri approach to its agencies

Recent Comments

  • George Parker on Now Charles Saatchi faces trial by 24/7 media
  • jhilam on Sir Martin Sorrell is wrong – putting media ahead of creative leads to bad and wasteful advertising
  • George Parker on Cannes Lions: WPP’s Sorrell in a spin over the chicken and egg question of creative and media
  • George Parker on MySpace relaunches with boring old young hipsters
  • iain Maclean on Do grumpy old men still have something relevant to say about advertising today?

Categories

  • Agencies (RSS)
  • Analysis (RSS)
  • Clients (RSS)
  • Creative (RSS)
  • Finance (RSS)
  • Media (RSS)
  • News (RSS)
  • Politics (RSS)
  • PR (RSS)
  • Research (RSS)

Meta

  • Log in
  • Entries RSS
  • Comments RSS

Tags

advertising apple bartle bogle hegarty bbh coca-cola David Cameron facebook google Interpublic Maurice Levy news corporation omnicom procter & gamble publicis groupe Rupert Murdoch saatchi & saatchi Sir Martin Sorrell Tesco wieden+kennedy WPP

About us

At More About Advertising we aim to bring you the inside track on what really matters in the world of advertising, marketing and media.
Please contact us with your news, views and comments.

Copyright © 2013 More About Advertising.
With help of Momentum Website Design.