By Staff on August 30, 2011
In its recent figures WPP reported that digital, in one guise or another, now accounts for nearly 30 per cent of its business. So now it seems on the brink of taking a significant stake in Japanese digital agency DAC. The deal is supposed to be worth about $43m so a mere bagatelle as far [...]
Posted in Agencies, Finance, News, Research | Tagged apple, da consortium, dac, data, digital advertising, google, japan, omnicom, publicis groupe, research, Sir Martin Sorrell, WPP
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