By Stephen Foster on November 14, 2011
And when the opportunity arises you’ve got to make the best of it. Which both Nicola Mendelsohn, boss of Karmarama and president of UK agency trade body the IPA, and the sainted Sir John Hegarty (pictured) both did this morning on the BBC’s Today Programme. The opportunity arose because David Ogilvy’s seminal ‘Confessions of an [...]
Posted in Agencies, Clients, Creative, Media, News | Tagged Alan Waldie, charles saatchi, confessions of an advertising man, David Ogilvy, ipa, John Webster, Justin Webb, karmarama, Nicola Mendelsohn, ogilvy & mather, Paul Weiland, research, Sir John Hegarty, Sir Martin Sorrell, ten rulesm direct marketer, today programme, uk agency trade body, WPP
By Stephen Foster on June 14, 2011
David Ogilvy, founder of Ogilvy & Mather, was born in 1911 and died in 1999. In his time he was the one and only Brit who made it big-time on Madison Avenue (before his nemesis Martin Sorrell arrived) and the founder of what is still one of the biggest agency brands. Ogilvy started off as [...]
Posted in Agencies, Clients, Creative, News | Tagged advertising, blood brains and beer, commander whitehead, confessions of an advertising man, David Ogilvy, Francis Ogilvy, French chateau, madison avenue, man in the hathaway shirt, mather & crowther, Michael Baulk, New York, Norman Berry, ogilvy & mather, Peter Warren, Richard Venables, Rolls Royce, schweppes, Sir Martin Sorrell, WPP
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