By Stephen Foster on November 27, 2012
My friend Neil Christie at Wieden+Kennedy London has been shedding some light on the question of agency finances in his excellent (grrr!) Welcome To Optimism blog. Neil’s musing were prompted by the decision by smoothies firm Innocent to review agencies yet again, a process he describes as expensive (and unpaid) and not that likely to [...]
Posted in Agencies, Clients, Creative, Finance, News | Tagged agency fees, commission, Innocent, media agencies, Neil Christie, tag, Tesco, welcome to optimism blog, wieden+kennedy
By Stuart Smith on December 7, 2011
Chris Barraclough, writing in Marketing magazine, is right. While the marketing community obsesses about Marks & Spencer lingerie ads, Size Zero models, Twitter trending and the monetisation of Facebook, it is almost entirely oblivious to some criminality of Dickensian proportions besmirching its name. Criminality? We’re talking big banks here, and yet another ‘mis-selling’ scandal, although [...]
Posted in Clients, Finance, News, Politics, PR | Tagged bank of scotland, barclays, Chris Barraclough, commission, help the aged, hsbc, investment bond, marketing magazine, marks & spencer, mis-selling, nhfa, nursing home fees agency, Royal British Legion, Stuart Smith, twitter, £40m fine
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