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Browse: Home / Bruno Maglione

Bruno Maglione

MediaCom poaches IMG veteran Marcus John - is this curtains for IMG/WPP joint sports venture?

MediaCom poaches IMG veteran Marcus John – is this curtains for IMG/WPP joint sports venture?

By Stephen Foster on August 8, 2011

WPP’s Sir Martin Sorrell is a keen sports fan, still turning out in the odd charity cricket match if there are enough big business noises on the field or in the drinks tent. He’s also a board member of Formula One. Back in May WPP announced a tie-up with giant sports agency IMG to set [...]

Posted in Agencies, Clients, Media, News | Tagged Bruno Maglione, formula one, img, James Morris, just marketing international, kantar, Marcus John, mediacom beyond advertising, mediacom sport, olympics, sports marketing, Steve Allan, world cup, WPP

WPP teams with sports giant IMG in new global licensing operation

WPP teams with sports giant IMG in new global licensing operation

By Staff on May 4, 2011

WPP is always looking for new ways to turn its client list into money and the latest is a joint deal with sports and entertainment giant IMG, the company started originally by Mark McCormack to handle star golfers like Arnold Palmer, to offer its big global clients licensing opportunities. The new unit (not a company [...]

Posted in Agencies, Clients, Media, News | Tagged Arnold Palmer, brazil, Bruno Maglione, img, London, Mark McCormack, olympics, Sir Martin Sorrell, world cup, WPP

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