By Stephen Foster on May 11, 2012
We’ve already tried to savage AMV/BBDO’s EDF Energy film,(which features a cuddly sort of muppet/puppet) to absolutely no effect, as lots of people seem to like it. And now the French-owned energy company is rolling out another bit of its campaign trying to show why we should love it rather than hate it, this time [...]
Posted in Agencies, Clients, News | Tagged ais, amv/bbdo, archibald ingall stretton, brand mascot, edf energy, muppet/puppet, online film, prices, thankyous website, zoetrope
By Stephen Foster on April 4, 2012
Just about everybody in the UK hates the big energy companies, especially foreign-owned ones like France’s EDF who are suspected, rightly or wrongly, of ripping off UK customers while others get the sweetheart deals. The solution? Send for AMV/BBDO and some winsome animation, a rousing tune from the 1980s and a rather mystifying ‘blue+’ price [...]
Posted in Agencies, Clients, Creative, News, PR | Tagged amv/bbdo, animation, brand mascot, charm offensive, edf energy, fluff, france, Keepon, sweetheart deals
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