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Browse: Home / Boris Johnson

Boris Johnson

Wispa and Fallon unveil Boris-style 'frothy beast.'

Wispa and Fallon unveil Boris-style ‘frothy beast.’

By Stephen Foster on April 12, 2013

Mondelez is pretty active at the moment and the former Kraft snacks business is launching Cadbury Wispa Hot Chocolate (Wispa’s a Cadbury chocolate brand) with this new TV campaign, ‘Frothy Beast’ (as opposed to sexy beast), from Fallon. Which rather makes you wonder why they don’t call the business Cadbury not Mondelez. The beast himself [...]

Posted in Agencies, Clients, Creative | Tagged Boris Johnson, bouncing balls, cadbury, fallon london, frothy beast, gorilla, mondelez, saatchi, Sony, wispa hot chocolate

Politics is like the Olympics, it's all about brand perception - and brand Boris Johnson is winning

Politics is like the Olympics, it’s all about brand perception – and brand Boris Johnson is winning

By Paul Simons on August 3, 2012

Andrew Gimson in the London Evening Standard has written a piece I’ve been mulling over but not quite had the confidence to write about; he has suggested Boris Johnson is limbering up to become the future leader of the UK. His observations are very insightful and persuasive. What has gone through my head is what [...]

Posted in Clients, Creative, Finance, Media | Tagged Boris Johnson, brand perception, David Cameron, George Osborne, Ken Livingstone, london mayor, olympics

Brand Boris bicycles to Olympic glory

Brand Boris bicycles to Olympic glory

By Paul Simons on July 30, 2012

On Saturday I witnessed one of those magnificent moments that seem so typically British. I found a spot on the route for the Olympic men’s road race close to the finish at the bottom of Hyde Park. As the tail end Charlies were coming around the corner in dribs and drabs there was a sudden [...]

Posted in Clients, Creative, Media, Politics, PR | Tagged barclays, boris bikes, Boris Johnson, mayor of london, olympics, transport for london

Sorrell and the world's biggest Olympic torch

Sorrell and the world’s biggest Olympic torch

By Staff on July 23, 2012

Spotted in The Independent: First came Coca-Cola’s free sample bearers. Then the trotting Samsung flag distributors and the Lloyds TSB streamer wavers. And finally, with a broad smile as he bore the fiery symbol of sporting purity, came the millionaire ad man who knows the power of a brand more than any other. Sir Martin [...]

Posted in Agencies, Media, News, PR | Tagged Boris Johnson, london olympics 2012, olympic torch, redbridge, Sir Martin Sorrell

Boris and Ken battle for London mayor shows the way we rate brands in 2012

Boris and Ken battle for London mayor shows the way we rate brands in 2012

By Paul Simons on May 3, 2012

I’ve just been to vote for the next Mayor of London and, walking down the street, I was thinking about the ‘headline’ views most people will have about the candidates. That turned in to wondering to what extent people in marketing and advertising understand the deeper policy issues of the candidates or to what extent [...]

Posted in Agencies, Clients, News, Politics, PR | Tagged Boris Johnson, brand values, ddb london, elelctions, golf ads, iceland, Ken Livingstone, london mayor, Paul Simons, personal preference, policies, volkswagen, Waitrose

'Granny Tax' could end Osborne's chances of becoming Tory leader and open the door to Boris

‘Granny Tax’ could end Osborne’s chances of becoming Tory leader and open the door to Boris

By Stephen Foster on March 23, 2012

All these clever clogs chancellors of the UK exchequer come unstuck now and then (look at Gordon Brown) and hyper-ambitious current incumbent George Osborne (pictured) may just have made his big mistake by trying to sneak through his now-notorious ‘Granny Tax,‘ a sneaky way to try to ensure that pensioners (who by and large are [...]

Posted in News, Politics, PR | Tagged Boris Johnson, budget, daily mail, David Cameron, George Osborne, Gordon Brown, granny tax, Ken Livingstone, Labour, london mayor, olympics, tory succession

BETC London takes another pop at London's Mayor Johnson with new 'Borisstoppers' ad

BETC London takes another pop at London’s Mayor Johnson with new ‘Borisstoppers’ ad

By Staff on February 14, 2012

This year’s race for London mayor between Tory incumbent Boris Johnson and Labour’s Ken Livingstone is hotting up with, first, Boris miles ahead then Ken catching up and now the bizarrely popular Boris inching ahead again. BETC London, a new venture from the Havas-owned Paris agency, is trying to make a name for itself in [...]

Posted in Agencies, Clients, Creative, News, Politics | Tagged betc london, Boris Johnson, borisstoppers, crimestoppers, havas, Ken Livngstone, london mayor election, Theresa May, watch out there's thief about

It's hardly Gingrich on Romney but London mayor Boris Johnson comes under fire from 'Red Ken'

It’s hardly Gingrich on Romney but London mayor Boris Johnson comes under fire from ‘Red Ken’

By Stephen Foster on January 12, 2012

Do they still call Ken Livingstone Red Ken? Well London mayor Boris johnson probably does. And Tory Boris, who faces re-election this summer, is coming under fire from his opponent, former mayor Labour’s Ken Livingstone, who has recruited newly-formed BETC London to produce this ad, accusing Boris of picking Londoner’s pockets by putting up tube [...]

Posted in Agencies, Clients, News, Politics | Tagged betc london, Boris Johnson, David Cameron, david jones, election, havas, Ken Livingstone, london mayor, Matthew Charlton, Mitt Romney, Newt Gingrich, pickpocket ad, republican nomination race, tube fares

Pity poor Craig Oliver, the Tories' new PR man -  it's just sex scandals all the way

Pity poor Craig Oliver, the Tories’ new PR man – it’s just sex scandals all the way

By Stephen Foster on October 12, 2011

The Liam Fox affair drags on, the UK coalition government defence secretary remains the subject of an internal investigation about his relations with close friend and best man at his wedding Adam Werritty. Werritty has masqueraded as an official adviser to Fox, attending loads of meetings with the defence secretary, some abroad, although he was [...]

Posted in Media, News, Politics, PR | Tagged Adam Werritty, affairs, Boris Johnson, coalition government, Craig Oliver, David Cameron, david laws, defence secretary, Dorothy Macmillan, Edwina Currie, Harold Macmillan, John Major, John Profumo, Liam Fox, Lord Boothby, Lord Lambton, Norman Lamont, Norman Levy, Olga Polizzi, pr man, sex scandals, Tory Party, uk pm, Viscount Jellicoe, William Hague

PR disaster for London mayor Boris in Clapham

PR disaster for London mayor Boris in Clapham

By Stephen Foster on August 10, 2011

London mayor Boris Johnson is famous for busking it and came monumentally unstuck on a walkabout in riot-hit Clapham yesterday when local residents (Clapham is a mostly well-heeled suburb of London) gave him some stick for clearly not knowing what he was talking about. He’s accompanied by a clearly pissed off home secretary Teresa May [...]

Posted in Media, News, Politics, PR | Tagged Bojo, Boris Johnson, clapham walkabout, coalition government, David Cameron, home secretary, london mayor, london riots, Teresa May

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