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Barack Obama

Campaigns & Grey dismembers 'zombie voters' in Philippines election campaign

Campaigns & Grey dismembers ‘zombie voters’ in Philippines election campaign

By Stephen Foster on November 6, 2012

It’s election day in the US of course, the end of a protracted campaign which has seen $2.8bn spent on ads with nary a decent one but never mind. And in a tight race between Barack Obama and Mitt Romney it’s quite possible that we’ll see a re-run of the Bush-Gore stand-off which all came [...]

Posted in Agencies, Clients, Creative, News, Politics | Tagged Barack Obama, campaigns & grey, csr, Koko Pimentel, mid-term elections, Mitt Romney, philippines, us elections, zombie voters

Scaremongering Romney ad upsets Chrysler

Scaremongering Romney ad upsets Chrysler

By Staff on October 30, 2012

Yet another US election ad caught with its integrity down. This time it’s all about Mitt Romney desperately currying favour in the battlefield state of Ohio by resorting to what appear to be – er – lies about Chrysler’s employment policy. The automobile industry being a big employer in those rust-belt parts, any suggestion that [...]

Posted in Agencies, Clients, News, Politics | Tagged Barack Obama, chrysler, election ads, jeep, Mitt Romney, Ohio

Is Mitt Romney wise to bank on croaky old Clint?

Is Mitt Romney wise to bank on croaky old Clint?

By Stephen Foster on October 24, 2012

Clint Eastwood produced a rather bizarre turn at the Republication convention (addressing an empty chair) and here he is again, fronting up for Mitt Romney in one of the many PAC-funded ads that the US bizarrely allows in elections (PACs are collections of party supporters with few spending limits). So it’s not an official Romney [...]

Posted in Creative, News, Politics | Tagged Barack Obama, chrysler, Clint Eastwood, halt-time in america, Mitt Romney, pacs, republicans, wieden+kennedy

Advertising really could make the difference in close-fought US presidential election

Advertising really could make the difference in close-fought US presidential election

By Stephen Foster on September 3, 2012

Usually the importance of advertising is elections is overrated; most people have more or less made their minds up before the vote so ads, however cunning and persuasive, only operate at the margins. But the US presidential election will, according to the polls and pundits, be decided at the margins. According to some estimates there [...]

Posted in Agencies, Analysis, Clients, News, Politics | Tagged Barack Obama, Hal Riney, Mitt Romney, political advertising, Ronald Reagan, us presidential election

US presidential election ad war takes a nasty turn with Joe Soptic 'Romney killed my wife' ad

US presidential election ad war takes a nasty turn with Joe Soptic ‘Romney killed my wife’ ad

By Stephen Foster on August 7, 2012

Now we’re not Mitt Romney supporters here, the man sounds as though he’s hardly been out of America and, when he has, as on his recent quick trip to Europe, he almost (almost) makes you think fondly of George W. Bush. And American presidential campaigns don’t pull their punches, including the ads. But the process [...]

Posted in Clients, Creative, Media, News, Politics | Tagged Barack Obama, democrats, Joe Soptic, Mitt Romney, obamacare, republicans, us presidential campaign

Eurozone woes hit worldwide ad spending says new ZenithOptimedia report

Eurozone woes hit worldwide ad spending says new ZenithOptimedia report

By Staff on June 19, 2012

Which is hardly surprising but also all the more reason to hope that US president Barack Obama and his allies (just about everyone outside Europe) can knock some sense into austerity junkies Germany’s Angela Merkel and even the UK’s David Cameron at the current G20 summit in Mexico. Media agency ZenithOptimedia has cut its closely-watched [...]

Posted in Agencies, Clients, Finance, News, Politics, Research | Tagged ad spending forecast, Angela Merkel, Barack Obama, cuts, David Cameron, eurozone, g20, Greece, spain, zenithoptimedia

Is anyone else struggling with US business jargon?

Is anyone else struggling with US business jargon?

By Paul Simons on June 13, 2012

One of the most over-used expressions at the moment in the US is ‘reaching out’ as in ‘thank you for reaching out to us’. I guess it means making contact. It carries more perceived weight than ‘thank you for contacting us’ as it implies some kind of herculean effort to ‘reach out’. The Four Tops [...]

Posted in Finance, Politics, PR | Tagged american speech, Barack Obama, David Cameron, Paul Simons, us business jargon

It's time the UK's 'over-mighty' media turned on David Cameron and George Osborne

It’s time the UK’s ‘over-mighty’ media turned on David Cameron and George Osborne

By Stephen Foster on May 18, 2012

For a couple of years at least the UK media markets have been defying gravity, showing reasonable growth (in the circumstances) despite a wider economy that’s stagnant at best. Over the weekend UK PM David Cameron (pictured) will be hobnobbing with the G8 group of industrial nations at Barack Obama’s Camp David weekend place. He [...]

Posted in Finance, Media, News, Politics | Tagged Barack Obama, bully pulpits, camp david, coalition government, daily mail, David Cameron, deficit reduction, france, Francois Hollande, ft, g8, George Osborne, Greece, leveson inquiry, liberal democrats, Martin Wolf, news corporation, Nick Clegg, Sir Martin Sorrell, slash and burn, Sly Bailey, spain, stagnation, Sun, trinity mirror, uk economy, Vince Cable, WPP

Now Channel 4 takes the Downton Abbey route - stuffing highly-rated Homeland with ads

Now Channel 4 takes the Downton Abbey route – stuffing highly-rated Homeland with ads

By Stephen Foster on April 16, 2012

Channel 4 and its one-time big brother ITV have their critical successes from time to time but, boy, don’t they milk them for all their worth. Last night’s episode of Homeland, the topical thriller starring Damian Lewis and Claire Danes (apparently it’s Barack Obama’s favourite programme – hope he’s learning some useful counter-terrorism lessons) was [...]

Posted in News | Tagged Barack Obama, blockbuster movies, Claire Danes, Damian Lewis, homeland, moneysupermarket.com, too many ads, video games

Rebekah Brooks is arrested for the second time in phone hacking scandal

Rebekah Brooks is arrested for the second time in phone hacking scandal

By Stephen Foster on March 13, 2012

Rebekah Brooks (pictured) and her former racehorse trainer husband Charlie have been arrested as part of Scotland Yard’s Operation Weeting probe into phone hacking – the second time for Rebekah, this time on suspicion of ‘perverting the course of justice.’ Today is the first day of National Hunt racing’s Cheltenham Festival, which the horsey couple [...]

Posted in Media, News, Politics, PR | Tagged Adam Boulton, arrests, Barack Obama, BBC, charges, Charlie Brooks, Cheltenham Festival, Clive Goodman, David Cameron, Glenn Mulcaire, horse racing, Jame Murdoch, News International, news of the world, Nick Robinson, operation elveden, operation weeting, payments to police, police horse, Rebekah Brooks, Rupert Murdoch, sky

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