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JWT Puerto Rico scoops Cannes PR Grand Prix with with 'get off your butts' salsa message for local bank

JWT Puerto Rico scoops Cannes PR Grand Prix with with ‘get off your butts’ salsa message for local bank

By Stephen Foster on June 19, 2012

WPP’s Sir Martin Sorrell will be bestriding the Croisette in Cannes like a colossus at this rate, not only has WPP won the group award in the Effie Effectiveness Index (nothing to do with Cannes officially) but WPP’s JWT Puerto Rico has scooped the PR Grand Prix with this campaign – ‘Get Off Your Culos [...]

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