Did ITV get rid of Rupert Howell too soon?

Well we only ask because ITV’s orders for the World Cup and beyond are going through the roof and much of this is said to be the result of axed commercial boss Rupert Howell’s dedicated schmoozing of clients. Howell and ...

Read More »

CDP generation ebbs away as Brian Duffy dies

Collett Dickenson Pearce, the famous although now defunct London agency whose alumni recently celebrated its 50th ‘birthday’, lost another of its famous names this week with the death of photographer Brian Duffy. Duffy never actually worked in advertising much but ...

Read More »

Sky and Virgin make friends in UK broadcasting shake-up

Digital TV may be the sexy industry de nos jours, or one of them, but today’s deal twixt Sky and Virgin Media actually goes back to basics. Sky has bought Virgin’s programme-making business for £160m in return for giving Virgin ...

Read More »

Neilsen £1.75 bn cash call will test the markets

Will investors have an appetite for Neilsen shares once the giant Dutch market research group, reveals the details of its planned $1.75 billion cash-raising exercise in New York? WPP's Sir Martin Sorrell has always pointed to the higher growth and ...

Read More »

How Apple makes all that iPhone money

This is how Marketing Week columnist Mark Ritson works it out anyway. And it’s all well and good until you get to the notorious Foxconn assembly plant in China which is currently putting up its miserly wages in the face ...

Read More »

Now Government will reveal where the ad budgets go

Further evidence that the government is serious about cutting advertising spending emerges with its decision to release a detailed breakdown of all government advertising spending over the past two years. The Treasury has an online database of all-departmental spending called ...

Read More »

UK government ads to take £105m hit – or will they?

Well that seems to be the intention if a letter from COI deputy CEO Peter Buchanan is to be believed. He says advertising will be cut ‘by half’ from its current £211m with the other parts of the Government’s £540m ...

Read More »
© Copyright 2013 More About Advertising, All Rights Reserved. With help of WPWarfare.com. | Cookies explained.