Barclays’ John Varley to lead British banks £180bn long overdue charm offensive

Crikey that sounds a lot of money and, before you get too excited, that £180bn isn’t the marketing budget for the latest, and most serious, effort by the much-criticised British banking fraternity to persuade UK consumers (and politicians) that they’re ...

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Tesco Finest is now UK’s biggest brand says new UK boss Richard Brasher

Tesco commercial and trading director Richard Brasher, set to become the retailer’s new UK CEO when the company reorganises under new big boss Philip Clarke, let slip that Tesco Finest was now the UK’s biggest brand yesterday when he was ...

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Nestle is on the prowl – but where will it spend its $28bn cash pile?

Swiss giant Nestle is still the biggest food company in the world but one of its main rivals Kraft just got much bigger with the successful absorption of £12bn Cadbury, in financial terms anyway, making it now the clear number ...

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Agencies cosy up to Google to drive online display ad growth

Well there’s no harm in that you might say, Google is, after all, the biggest online ad distributor and agencies need to maximise their clients’ money. But according to IT site TechCrunch the relationship often goes beyond cosy with agencies ...

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Will Freud PR quit Publicis and tie up with Engine or M&C Saatchi?

UK PR supremo Matthew Freud of Freud Communications has been here before, leaving the Omnicom marcoms company in 2001 after it bought his owner Abbott Mead Vickers. Now, according to the Financial Times, he’s thinking of quitting current owner Publicis ...

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Is General Motors making a hash of its comeback from bankruptcy?

Well it shouldn’t be, what was once the world’s biggest company has just emerged from bankruptcy with a $22bn IPO and a big thank you from the US government which has been able to cut its stake in the Chevy ...

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