DDB London brings in neuroscientist to understand consumers – and jingles

One Dr Daniel Mullensiefen no less, a lecturer in pyschology, music and computing at Goldsmiths college at the University of London. The doc will spend one day a week advising DDB London on neuroscientific theory and pyschological testing. This all ...

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Twitter takes on Facebook with pictures and video

Twitter is redesigning its site to include more pictures and video including deals with photo-sharing site Flickr and YouTube. The aim is to get people to stay on the site longer rather than clicking on links in tweets which take ...

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All change at the Beeb as Trust chairman Lyons steps down and BBC1 programme boss Jay Hunt ships out for Channel 4

It’s trouble and strife at the BBC despite director general Mark Thompson’s ringing defence of the corporation at the recent Edinburgh International TV Festival. BBC Trust chairman Sir Michael Lyons, head of the body that’s supposed to regulate the Beeb, ...

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Amazon’s Kindle puts the boot into iPad over daylight glare, price

Most people thought the all-conquering iPad would blow Amazon’s Kindle book reader out of the water but Amazon is fighting back with this ad which attacks the iPad over daylight ‘glare’ and price. And it makes a good enough point, ...

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Mad Man Gene Case, the man behind LBJ’s ‘nuclear’ ad, dies at 72

Back in 1964, the height of the Mad Men era, there were a few other things on people’s minds, like a possible, even likely, nuclear war with Russia. John Kennedy’s successor Lyndon Johnson was fighting the arch-right Republican candidate Barry ...

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More headaches for Murdoch as Times drops below 500,000

The latest ABC figures show that all the quality dailies saw their circulations fall in August, no doubt due to a combination of the holiday period and the inexorable pressure of the internet. But News International will be the most ...

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