Will biosensors give Mindshare staff a lift?

I see that the staff of WPP media agency Mindshare have been fitted with NeuroSky biosensors to monitor their brainwaves (not those brainwaves) and emotions as they toil selflessly in the identical causes of producing results for their clients and ...

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Is TBWA on the menu for ambitious Lucky Generals?

Independent London agency Lucky Generals is talking to Omnicom about selling a stake in the agency. The agency announced last year it was trying to build a marcoms group with the first investment sports marketing agency Dark Horses). Co-founder Helen ...

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Santander tries a dose of user-generated ‘prosperity’

Santander is claiming the first use of user-generated content by a big UK bank in its new campaign from WCRS/Engine. Brand ambassadors Jenson Button and Jessica Ennis-Hill make fleeting appearances although Rory has been left on the golf course to ...

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Are the ad holding companies becoming vampire squids in their search for production money?

Back in 2009 Rolling Stone’s Matt Taibbi called investment bank Goldman Sachs “a great vampire squid…relentlessly jamming its blood funnel into anything that smells like money.” Goldman’s reputation has never really recovered. Could the same be said today of the ...

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IPA centenary looks to the past for hope for the future

In 1917 the guns from the Battle of the Somme could still probably heard in southern England when the UK ad agency trade association the IPA was formed (the battle began in 1916 but went on for 141 days). What’s ...

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German publisher snaps up UK institution Radio Times

To those of a certain age the notion of the venerable Radio Times being snapped up by a German publisher is eyebrow-raising. Good job BBC founder Lord Reith is no longer with us. But privately-owned German group Burda Media is ...

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Engine’s Partners hires OgilvyOne’s Goldring as new ECD

Partners Andrews Aldridge, Engine’s customer engagement agency, has hired Ogilvy One creative director Aaron Goldring (below) as its new ECD. Before joining OgilvyOne Goldring was digital creative director at DDB Group New Zealand. At Partners he will work with founder ...

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Vodafone sticks with WPP as it moves £50m account from Grey to Ogilvy

Vodafone, whose last two agencies were WPP stablemates RKCR/Y&R and Grey, is moving its £50m UK creative account to WPP’s Ogilvy. Vodafone began talking to agencies late last year, letting it be known that thsese would not be confined to ...

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