More About Advertising » Finance http://www.moreaboutadvertising.com The alternative voice of advertising, marketing and media Wed, 22 May 2013 15:17:35 +0000 en hourly 1 Andy Law: how your great British brand can become a Beckham-style icon http://www.moreaboutadvertising.com/2013/05/how-your-brand-can-become-a-beckham-style-icon/ http://www.moreaboutadvertising.com/2013/05/how-your-brand-can-become-a-beckham-style-icon/#comments Wed, 22 May 2013 07:29:31 +0000 Staff http://www.moreaboutadvertising.com/?p=66275 http://www.moreaboutadvertising.com/2013/05/how-your-brand-can-become-a-beckham-style-icon/feed/ 0 Brandz makes Apple the world’s top brand – but the tax-dodging company’s reputation is in tatters http://www.moreaboutadvertising.com/2013/05/brandz-makes-apple-the-worlds-top-brand-but-the-tax-dodging-companys-reputation-is-in-tatters/ http://www.moreaboutadvertising.com/2013/05/brandz-makes-apple-the-worlds-top-brand-but-the-tax-dodging-companys-reputation-is-in-tatters/#comments Tue, 21 May 2013 17:31:47 +0000 Stephen Foster http://www.moreaboutadvertising.com/?p=66277 http://www.moreaboutadvertising.com/2013/05/brandz-makes-apple-the-worlds-top-brand-but-the-tax-dodging-companys-reputation-is-in-tatters/feed/ 0 WPP chuffed with Omnicom travails, BBH puts its hopes in Lafferty and BBC’s Today goes girl hunting http://www.moreaboutadvertising.com/2013/05/wpp/ http://www.moreaboutadvertising.com/2013/05/wpp/#comments Fri, 17 May 2013 20:10:59 +0000 Stephen Foster http://www.moreaboutadvertising.com/?p=66068 http://www.moreaboutadvertising.com/2013/05/wpp/feed/ 0 Omnicom slashes jobs at BBDO and Goodby in the wake of big account losses http://www.moreaboutadvertising.com/2013/05/omnicom-slashes-jobs-at-bbdo-and-goodby-in-the-wake-of-big-account-losses/ http://www.moreaboutadvertising.com/2013/05/omnicom-slashes-jobs-at-bbdo-and-goodby-in-the-wake-of-big-account-losses/#comments Fri, 17 May 2013 11:27:48 +0000 Stephen Foster http://www.moreaboutadvertising.com/?p=66056 http://www.moreaboutadvertising.com/2013/05/omnicom-slashes-jobs-at-bbdo-and-goodby-in-the-wake-of-big-account-losses/feed/ 0 Centaur Media’s £50m bold bet on digital business Econsultancy backfires disastrously http://www.moreaboutadvertising.com/2013/05/centaur-medias-50m-bold-bet-on-digital-business-econsultancy-backfires-disastrously/ http://www.moreaboutadvertising.com/2013/05/centaur-medias-50m-bold-bet-on-digital-business-econsultancy-backfires-disastrously/#comments Wed, 15 May 2013 18:00:11 +0000 Stuart Smith http://www.moreaboutadvertising.com/?p=65922 http://www.moreaboutadvertising.com/2013/05/centaur-medias-50m-bold-bet-on-digital-business-econsultancy-backfires-disastrously/feed/ 1 Marketing Week publisher Centaur faces exit from print as revenue plummets http://www.moreaboutadvertising.com/2013/05/marketing-week-publisher-centaur-faces-exit-from-print-as-revenue-plummets/ http://www.moreaboutadvertising.com/2013/05/marketing-week-publisher-centaur-faces-exit-from-print-as-revenue-plummets/#comments Wed, 15 May 2013 15:28:49 +0000 Stephen Foster http://www.moreaboutadvertising.com/?p=65896 http://www.moreaboutadvertising.com/2013/05/marketing-week-publisher-centaur-faces-exit-from-print-as-revenue-plummets/feed/ 1 Scholl picks LBi for major website revamp http://www.moreaboutadvertising.com/2013/05/scholl-picks-lbi-for-major-website-revamp/ http://www.moreaboutadvertising.com/2013/05/scholl-picks-lbi-for-major-website-revamp/#comments Tue, 14 May 2013 10:28:05 +0000 Angie Dean http://www.moreaboutadvertising.com/?p=65818 http://www.moreaboutadvertising.com/2013/05/scholl-picks-lbi-for-major-website-revamp/feed/ 0 Why are advertising’s fat cats all blokes? http://www.moreaboutadvertising.com/2013/05/why-are-advertisings-fat-cats-all-blokes/ http://www.moreaboutadvertising.com/2013/05/why-are-advertisings-fat-cats-all-blokes/#comments Tue, 14 May 2013 05:06:12 +0000 Stephen Foster http://www.moreaboutadvertising.com/?p=65770 http://www.moreaboutadvertising.com/2013/05/why-are-advertisings-fat-cats-all-blokes/feed/ 1 Coke tries to sweeten the pill, BT takes on Sky, Decisive roughs it for Desperados and Billington Cartmell gets mouthy for Wrigley http://www.moreaboutadvertising.com/2013/05/coke-tries-to-sweeten-the-pill-bt-takes-on-sky-decisive-roughs-it-for-desperados-and-billington-cartmell-gets-mouthy-for-wrigley/ http://www.moreaboutadvertising.com/2013/05/coke-tries-to-sweeten-the-pill-bt-takes-on-sky-decisive-roughs-it-for-desperados-and-billington-cartmell-gets-mouthy-for-wrigley/#comments Fri, 10 May 2013 20:05:33 +0000 Stephen Foster http://www.moreaboutadvertising.com/?p=65640 http://www.moreaboutadvertising.com/2013/05/coke-tries-to-sweeten-the-pill-bt-takes-on-sky-decisive-roughs-it-for-desperados-and-billington-cartmell-gets-mouthy-for-wrigley/feed/ 0 What is WPP up to with Gramercy Park? Not that one, its new ‘post-conceptualisation’ ads studio? http://www.moreaboutadvertising.com/2013/05/what-is-wpp-up-to-with-gramercy-park-not-that-one-its-new-post-conceptualisation-studio/ http://www.moreaboutadvertising.com/2013/05/what-is-wpp-up-to-with-gramercy-park-not-that-one-its-new-post-conceptualisation-studio/#comments Fri, 10 May 2013 12:19:38 +0000 Stephen Foster http://www.moreaboutadvertising.com/?p=65609 http://www.moreaboutadvertising.com/2013/05/what-is-wpp-up-to-with-gramercy-park-not-that-one-its-new-post-conceptualisation-studio/feed/ 1