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BBH enters the cat herding lists for Tesco Bank

Here’s the latest from the BBH content factory – AKA Black Sheep Studios – a social media effort for Tesco Bank’s Pet Insurance. With comedian George Lewis trying to herd cats.

BBH’s work for Tesco is now, finally, shaping up; studiedly “realistic” with dry humour. And you can’t really go wrong with cats.

The all-time herding cats winner remains this wonderful Super Bowl ad from Fallon McElligott, featured in My Ad Hero from 101’s Laurence Green (try to ignore the CBS crap on it).

Tesco Bank? 7.

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About Stephen Foster

Stephen is a former editor of Marketing Week and London Evening Standard advertising columnist. He wrote City Republic for Brand Republic and is a partner in communications consultancy The Editorial Partnership.
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