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Sir Martin Sorrell fronts Wall Street Journal campaign

It’s not often that you get admen appearing in ads – off-hand I can’t think of another example although I’m sure some exist – but here’s WPP’s Sir Martin Sorrell on duty for The Wall Street Journal, which, I presume, is a WPP client given the close ties between it and Rupert Murdoch’s empire.

And in this link there’s a pre-roll ad which shows the great man in rare silent mode.

Wonder which other WPP clients might make use of his services? HSBC – surely he’s a valued customer? Ford? I believe SMS was driven around in a modest Ford Granada back in the day. How about Marks & Spencer? SMS and Rosie Huntington-Whiteley would cut quite a dash.

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About Stephen Foster

Stephen is a former editor of Marketing Week and London Evening Standard advertising columnist. He wrote City Republic for Brand Republic and is a partner in communications consultancy The Editorial Partnership.


  1. I’d like to make one small, but important comment.

    Martin Sorrell is not and adman, but an accountant/businessman. It’s a little like describing Attila the Hun, who devastated lands from the Black Sea to the Mediterranean, a statesman and liberator.

  2. As I said on AdScam… Even though WPP has pulled in mountains of cash so far this year, and the Poisoned Dwarf trousered his usual $75 fucking million or so, the fresh flower bill at the Gramercy Park Love Nest has gone up to $5,000 a month… So measures have to be taken… His Gnomeship is now available for TV commercials. This week pimping the Wall Street Journal… Next week Taco Bell?

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