Home / Advertisers / Design rule number one – never let your CEO anywhere near your new logo (Yahoo in this case)

About Stephen Foster

Stephen is a former editor of Marketing Week and London Evening Standard advertising columnist. He wrote City Republic for Brand Republic and is a partner in communications consultancy The Editorial Partnership.

3 comments

  1. I actually like Yahoo and I think Ms. Meyer is doing a decent job. The new logo is not my favorite, but I like the GIF idea.

  2. As I say on “AdScam”… She wrote in a blog post… “I love brands, logos, color, design, and, most of all, Adobe Illustrator. I’m not a pro, but I know enough to be dangerous.” Oh yes in fucking deed. I can just see a member of her Logo Design Team saying… “Marissa, you’re full of shit,” before being escorted from the building.
    Cheers/George “AdScam” Parker

  3. Technique doesn’t triumph over beauty.

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