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Brad Pitt talks a load of old bollocks for Chanel

Fashion and fragrance ads occupy a strange and rarefied world of their own but this latest opus for Chanel No 5 featuring Hollywood heartthrob Brad Pitt takes the petit gateau sec.

How much did Coco’s old gaffe have to pay Pitt (the first bloke to front the fragrance apparently) to make such a prat of himself? He gives it his best shot, but really. It even invested in celebrated English film director Joe Wright (Atonement, Anna Karenina) to point the camera at him.

Zut alors!

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About Stephen Foster

Stephen is a former editor of Marketing Week and London Evening Standard advertising columnist. He wrote City Republic for Brand Republic and is a partner in communications consultancy The Editorial Partnership.

One comment

  1. SEVEN MILLION FUCKING DOLLARS… I would talk shit for 30 seconds while snakes grew out of my eyes and ferrets were put down my pants… I mean c’mon… SEVEON MILLION FUCKING DOLLARS. Where do I sign up?
    Cheers/George “AdScam” Parker.

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