Home / Advertisers / Posterscope US deal with Clear Channel is key to Carat ‘no profit’ arrangement with General Motors

About Stephen Foster

Stephen is a former editor of Marketing Week and London Evening Standard advertising columnist. He wrote City Republic for Brand Republic and is a partner in communications consultancy The Editorial Partnership.

One comment

  1. Aegis says: ‘While the nature of our contract with General Motors (GM), or any other client, remains confidential, it is totally inaccurate to describe our contract with GM as a ‘no profit’ or ‘cost-only’ contract.’

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