October 2011
You are browsing the archive for October 2011.
By Stephen Foster on October 31, 2011
Manchester City’s ‘bad boy’ (and extremely good) footballer Mario Balotelli has been signed up to support fireworks safety in his adopted home town of Manchester. Just the other week some of Mario’s chums set fire to his £3m rented house by attempting to fire fireworks through his bathroom window. Well they talk about strikers being [...]
Posted in Clients, Creative, News, PR | Tagged adopted home town, ads, bad boy, boot boys, fireworks, manchester, manchester city striker, mario balotelli, poster, super mario
By Staff on October 31, 2011
Omnicom, arguably the strongest performer among the marcoms giants judging by its recent third quarter numbers, is making a big move in India by increasing its ten per cent stake in the Mudra conglomerate to a majority with an option to buy the rest. Omnicom has lagged the field in India but Mudra is a [...]
Posted in Agencies, Clients, Finance, News | Tagged ddb mudra, India, John Wren, majority deal, marcoms giant, mudra, omnicom, strong earnings, us growth
By Stephen Foster on October 31, 2011
Two years ago at Cannes Saatchi & Saatchi Tel Aviv launched its ‘Impossible Brief,’ inviting creatives to produce something that helped to foster better relations between the Israelis and Palestinians. The winner was Jean-Christophe Royer (pictured here in enfant terrible mode), the copywriter on the recent ‘Bear’ Canal+ ad, with the idea for this film, [...]
Posted in Agencies, Clients, Creative, Media, News, Politics, PR | Tagged bbr saatchi & saatchi israel, blood donations, cannes, enfant terrible, film, impossible brief, israeli palestinian relations, Jean-Christophe Royer, saatchi & saatchi tel aviv
By Staff on October 31, 2011
We may have what looks and feels like a recession for humans but cats and dogs seem to be thriving with most figures showing increased spending on the little darlings. But ‘dogs (and cats) aren’t as tough as they think they are,’ according to these spots from JayGrey in Australia for Bayer’s Advocate parasite protection. [...]
Posted in Agencies, Clients, Creative, News
By Stuart Smith on October 29, 2011
An open letter to Everything Everywhere CEO Olaf Swantee (pictured): ‘Dear Mr Swantee How do these female Telegraph journalists do it? Trap you into saying things you didn’t really mean to say, that is? Not many months ago, coalition government business secretary Vince Cable was silly enough to tell two such hackettes that Mr Murdoch’s [...]
Posted in Clients, Finance, Media, News | Tagged bskyb, deutsche telekom, everything everywhere, france telecom, Katherine Rushton, Olaf Swantee, orange, Rupert Murdoch, Stuart Smith, t-mobile, Telegraph, Tom Alexander, Vince Cable
By Stephen Foster on October 27, 2011
Well Tim Nudd at Adweek thinks it’s the most “shameless” example yet of other agencies (in this case Leo Burnett Sydney) rowing in on Wieden+Kennedy’s celebrated Isaiah Mustafa campaign. But you could also argue that, while no doubt influenced by the Old Spice front man’s overweening confidence, it’s actually quite a clever way of saying [...]
Posted in Agencies, Clients, Creative, News | Tagged adweek, bartle bogle hegarty, complete prat, isaiah mustafa, johnnie walker, keep walking, leo burnett sydney, old spice, rip-off, the important man, Tim Nudd, wieden+kennedy
By Stephen Foster on October 27, 2011
It’s no surprise that Future Publishing’s corporate mantra under just-resigned boss Steve Spring, a former UK MD of Young & Rubicam, was ‘media with passion.’ It looks a bit short on passion this morning and rather heavier on cold number crunching as new chairman Peter Allen, a finance type who also chairs some medical-related businesses, [...]
Posted in Agencies, Finance, Media, News | Tagged Chris Anderson, Clear Channel, corporate overhead, digital revenues, flat profits, future publishing, games consoles magazines, Graham Harding, Guy Hayward, John Bowman, Mark Wood, Peter Allen, rainey kelley campbell roalfe, rkcr/y&r, Roger Parry, Sir Martin Sorrell, Stevie Spring, Toby Hoare, young & rubicam
By Staff on October 27, 2011
BDO, a network of accountants scattered across the globe, is the fifth largest after the ‘big four’ – KPMG, PWC, Ernst & Young and Deloitte – which dominate the auditing of big global companies and, consequently, the much more lucrative consultancy work that goes with it. BDO celebrates its centenary next year and is celebrating [...]
Posted in Agencies, Clients, Creative, Finance, News | Tagged accoutants, bdo, big four, consultancy, deloitte, ernst & young, fifth largest, Julia Roberts lookalike, kpmg, pwc, seiter & miller
By Stephen Foster on October 27, 2011
One-time world mobile phone leader Nokia has a lot of catching up to do after abandoning its Symbian smartphone technology in favour of a deal with Microsoft and its new Windows ‘Mango’ rival to iPhone and Android. It also abandoned, in the UK at least, Wieden+Kennedy in favour of indie marketing agency Inferno, not an [...]
Posted in Agencies, Clients, Creative, News | Tagged android, inferno, lumia 800 smartphone, mango, Microsoft, nokia, operating system, symbian, wieden+kennedy, windows 7 smartphone
By Stephen Foster on October 26, 2011
Those of us who don’t pound the streets of a morning (unless it’s to get to the local wine bar) have long tired of ads showing demented runners in their latest sports shoes. Mostly from Nike. But Nike’s latest, from Wieden+Kennedy Portland and Sao Paulo, tries to make running a bit more human and, mostly, [...]
Posted in Agencies, Clients, Creative, News | Tagged ad campaign, droga5, hudson river, live extravaganza, lunarglide+2 shields trainer, never stop running, nike, puma, sao paulo, w+k new york, walk on the water, wieden+kennedy portland
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