July 2010
You are browsing the archive for July 2010.
By Stephen Foster on July 26, 2010
The fourth series of Madison Avenue drama Mad Men about the Sterling Cooper agency began in the US at the weekend with our heroes Don Draper, charismatic creative director, and smoothiechops CEO Roger Sterling, freshly fired by their villainous new British owners, setting up their own agency Sterling Cooper Draper Pryce. Cooper, Roger’s father’s partner, [...]
Posted in Agencies, News | Tagged bartle bogle hegarty, boase massimi pollitt, Don Draper, mad men, Matthew Weiner, Sir Frank Lowe, Sir Martin Sorrell, sterling cooper
By Angie Dean on July 25, 2010
A few months ago household goods giant Reckitt Benckiser announced that henceforth it would be known as the hardly inspiring RB, and the world yawned and turned the other way. One of the points about Reckitt is its collection of funny names – most notably Cillit Bang cleaner – and the Reckitt comes from British [...]
Posted in Clients, News | Tagged cillit bang, durex, rb, Reckitt-Benckiser
By Stephen Foster on July 24, 2010
Why are we so interested in former Telegraph owner Conrad Black? Well lots of you aren’t of course but we hacks are, sadly. Black, who’s just been released on bail from a Florida penitentiary where he was incarcerated on fraud offences, is going to be all over the posh newspapers for the next few weeks [...]
Posted in Media, News | Tagged Barbara Amiel, Conrad Black, Daily Telegraph, Max Hastings, richard desmond, Rupert Murdoch
By Stephen Foster on July 23, 2010
Almost certainly it is as growth of 1.1 per cent between April and June, the highest since 1999, would indicate an annual growth rate of 4.4 per cent, way ahead of even the most optimistic forecasts and one which would have the Bank of England ratcheting up interest rates to cool the economy as if [...]
Posted in Finance, News, Politics | Tagged Alistair Darling, George Osborne, UK growth surprise, WPP, zenithoptimedia
By Staff on July 23, 2010
Controversial UK media tycoon Richard Desmond looks to have emerged as the winner in the battle (actually more of a mild skirmish) to buy terrestrial broadcaster Five from Germany’s RTL. Now Desmond, who owns the Daily Express, Daily Star, OK! magazine and a number of adult TV channels, has to persuade the broadcast regulator Ofcom [...]
Posted in Media, News | Tagged Channel 4, Five, ofcom, richard desmond, RTL
By Stephen Foster on July 22, 2010
Peter Mandelson’s appearance in a Times ad plugging his new book The Third Man is certainly a toe-curling experience but, according to Campaign, there are a few wheels within wheels over this one. Mandelson, latterly business secretary in Gordon Brown’s Labour government, has long been called ‘the prince of darkness’ and various other less flattering [...]
Posted in Agencies, News, Politics | Tagged campaign, CHI, Johnny Hornby, Peter Mandelson, the third man, the times
By Angie Dean on July 22, 2010
It’s always nice to see an agency holding on to a big account, as WCRS has with Santander after the Spanish banking giant initiated a review, but not if it means yet more gung-ho advertising featuring diminutive racing driver Lewis Hamilton. I suppose this is what integrated marketing means, plugging the firm’s expensive Formula One [...]
Posted in Agencies, Clients, News | Tagged formula one, Lewis Hamilton, santander, wcrs
By Stephen Foster on July 21, 2010
What a difference an account makes. Shortly after Bartle Bogle Hegarty in the US lost the Cadillac account to Fallon the agency’s most senior executive in the US, group chairman Steve Harty, is on his bike. Harty had only been in his new new job for a few months after five years at the agency, [...]
Posted in Agencies, Clients, News | Tagged bartle bogle hegarty, bbh, cadillac, Joel Ewanick, publicis groupe, Steve Harty
By Angie Dean on July 21, 2010
Giant marketing communications group Omnicom saw its profits inch ahead by 4.2 per cent to $243m in the second quarter of 2010 on revenue of just over $3bn, $1.6bn of which came from the US. Boss John Wren said this means that the group can now focus on growth rather than survival, the bitter diet [...]
Posted in Agencies, Finance, News | Tagged google ad deal, growth, omnicom, publicis groupe, WPP
Recent Comments